Optimizing Event Management

We developed a comprehensive event management solution for SKY, enabling them to efficiently plan, schedule, and manage on-location broadcasting and live productions using Salesforce and a custom-built application.

40%
Reduction

Reduced event management time by integrating Salesforce and custom applications, enabling real-time updates and seamless coordination.

32%
Increase

Enhanced operational productivity through streamlined scheduling and communication, reducing delays and improving efficiency.

25%
Improvment

Improved demand and resource planning across multiple business units, ensuring better resource allocation.

Managing Resource Allocation and Scheduling Complexities

SKY, Europe’s leading media company, faced challenges in effectively managing resources, scheduling, and coordinating events across multiple channels and business units. The lack of visibility into resources, both internal and external, and fragmented processes for demand planning led to inefficiencies and miscommunication, making it difficult to manage the full production cycle of live and scheduled broadcasts.

Real-Time Event Management with Salesforce Integration

We created a tailored solution, integrating Salesforce Field Service with a custom application that allowed SKY to plan and manage events in real time. The solution included event templates for demand generation, resource scheduling, and real-time event management. This system allowed for seamless communication with resources and enabled efficient scheduling of both internal and contractor resources, boosting overall productivity and enhancing the management of live and on-location broadcasts.

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